Refine your team, your organization, you.

Refinu amplifies key traits in your personality to help you become more productive and more successful. Our tools are developed from peer reviewed academic research that focuses on the dynamic nature of personality—helping you to reach your career goals strategically and efficiently. By combining behavioral studies with data science, our interactive development technology helps you to recognize strengths, isolate weaknesses and maximize your potential. See what we can do.

We focus on the dynamic nature of personality to help you get to the apex of your career trajectory.

Find the real You.

For years it has been assumed that personality was relatively stable; once a person hit 30 years old, their personality was set. Personality assessments have largely followed this edict: current tests categorize, simplify and label people as being either “this or that.” There is an assumption that “who you are” is static. New research, however, reveals that your personality is actually dynamic; it changes as you age, as you experience new situations and as you consciously develop yourself.

Proven. Effective.

We draw on decades of science on personality to develop highly reliable and valid psychometric tools that assess individuals and teams. We use the Five Factor Personality Framework to help identify your strengths and areas for development. This assessment is the starting point for developing an action plan based on evidence-based research. Refinu focuses on that dynamic nature of personality to help people get to their aspirational self.

ROOTED IN SCIENCE

REPLICABLE RESULTS

COMPREHENSIVE FRAMEWORK

PREDICTS CAREER OUTCOMES

TRUSTED INTERNATIONALLY

Facilitating the desire to improve.

The vast majority of people want to change aspects of their personality. In fact, research shows that approximately 90% of people have at least one element of their personality they would like to alter. Our development tools help leaders drive this change with customized strategies for improvement.

Your goals, refined.

We are scientists who draw on evidence-based research to develop our assessments, selection procedures and development tools. We draw from established research on Volitional Personality Change — a person’s inherent desire to change aspects of their personality. People can, and actually do, change their personality over their life. Refinu personality assessments help leaders drive this change with customized strategies for improvement.

We focus on the dynamic nature of personality to help you reach your aspirational self.

Our products are bespoke to fit your organization’s specific needs and goals. We want to be partners in developing successful leadership programs, and as such we combine consultation with our assessment tools to boost effectiveness and efficiency.

You’re in good company.

Our process for progress

Personality Assessment

• Individualized Reporting

• Interactive Online App

• Action Plan Nudging Tool

• Personal Strategies

• Supplemental Reports

• Bespoke Research & Reporting

• Consulting

• Workshop Training

• Executive Coaching

• Personality Assessment • Individualized Reporting • Interactive Online App • Action Plan Nudging Tool • Personal Strategies • Supplemental Reports • Bespoke Research & Reporting • Consulting • Workshop Training • Executive Coaching •

Obtain valuable insights into your personality with actionable steps for reaching your individual and organizational goals.

How it works

Refinu is a leadership development and behavioral science tool. Leveraging data science and artificial intelligence, our software offers bespoke development strategies, personality audits and corporate consulting at scale. Refinu recognizes that personality and culture are dynamic; we help you to understand and develop yourself, your team, and your organization.

Assessment Tool

Choose your assessment with specialized reporting that can focus on individual, team or context-specific (e.g., negotiations, leadership, communication) variables.
Personality Reporting

Users complete an assessment to receive a dynamic interactive report customized to fit their personality.
Personlized Roadmap

Our reflection and nudging tools provide a personalized development journey for you and your team to maximize efficiency and success.